Tag: json-ld

JSON-LD is the format search engines recommend for adding structured data to web pages. A small script describes the page in a machine-readable way, for example as an organisation, product, article, service or list of frequently asked questions. That helps search engines understand the content and can make pages eligible for rich results, while AI assistants use the same data to interpret and cite a site correctly. Errors in the markup are common and usually invisible to visitors, so they need to be checked with testing tools. Internet Solutions reviews structured data in its SEO website audit and adds Schema.org markup when preparing websites for AI search, so services, products and FAQs are understood correctly. Fixes can be made by the team or handed to your developers.