Tag: paid traffic

Paid traffic is the visitors you buy through advertising, such as search ads, social media ads and banner placements. Its main advantage is speed: a new website or offer can receive relevant visitors the day a campaign starts, without waiting for search rankings to grow. The cost is ongoing, so paid traffic works best when every click is measured and budgets move toward what converts. Internet Solutions manages paid traffic across Google Ads, Facebook and Instagram, and STARADS, our contextual advertising network. We select keywords and audiences, write the ads, monitor campaigns daily and stop what does not work. Detailed reports for each period show what the spend delivered. Many clients combine paid traffic with SEO, so ads bring visitors from day one while organic positions build up.