Tag: social media distribution

Social media distribution is the job of getting each piece of content in front of the audiences who follow a brand on different networks. A single article can be shared on Facebook, LinkedIn, X, Telegram, Pinterest or Mastodon, but each network reads posts differently and expects its own format, image size and tone. Distribution matters because content that is published but never shared reaches only a fraction of its potential readers. PostRSS, the social media auto-posting product from Internet Solutions, handles distribution from one RSS feed to up to 16 networks. It attaches images and video sized per network, applies templates so titles, summaries, links and hashtags sit where each network reads them best, and filters out items that should not go everywhere. Agencies can manage client pages from one dashboard, and the history shows what was posted, where and when.