Tag: local SEO

Local SEO is the part of search engine optimisation that helps a business appear when people nearby search for its services. It covers the Google map results, a complete business profile, consistent contact details across the web and pages that clearly state where you work. For shops, clinics, repair services and other businesses with a physical area, these searches often carry the strongest buying intent. Internet Solutions includes local factors in its SEO work, starting with an audit of how search engines currently see your website. The SEO opportunity analysis then identifies the local keywords worth targeting and the competition behind each of them. On-page optimisation adjusts titles, descriptions, structure and content, while off-page work adds relevant directory listings and links. Structured data helps search engines understand your address, opening hours and services correctly.